The Simpsons Vancouver: from Kwik-E-Mart to theatre


Originally uploaded by J!mbo.

The Simpsons are big right now. The show hasn’t been this big a cultural force since the early 1990s’ when it first appeared on Vancouver television screens thanks to Washington State’s new Fox Broadcasters. Now after nearly two decades of being a pervasive part of our culture it’s headed to the big screen and the marketing has swept Vancouver.

Coquitlam’s Kwik-E-Mart [mbv] was one piece of a continent wide promotion that has been nothing short of brilliant. It’s become sort of a mecca to the great show, and an unprecedented number of Vancouverites have made the trip to worship at the alter of Apu. Tired of hearing about it already? Well too bad because the Simpsons are translated into over 15 languages, including sub-sets such as French and Quebecios, so it’s not like you’re going to be able to avoid the show.

Vancouver author Douglas Coupland recently contributed the foreword to Calgarian Chris Turner’s book Planet Simpson [ac] a very enjoyable, if enthusiastic, look at how the show affected our current culture. The book is worth the cover price for the foreword alone, where Coupland demonstrates that just like the rest of us he is amused by a funny looking cartoon family.

Then we come to the movie, set to premier this weekend across North America. Downtown has been plastered with adverts from the Rio Theatre [rt] advertising the movie’s opening night where there will be contests, cosplay and other fan events [cl].

1 Comment so far

  1. Jay (unregistered) on July 26th, 2007 @ 8:57 am

    Simpsons movie is just great. I saw it last night and liked it a lot, I’m advising to see it!

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