Did you buy nothing today?


Originally uploaded by Jeffery Simpson.

I didn’t think so. Ah yes in case you missed it today is Buy Nothing Day [wp], the international social movement day of protest first organized in Vancouver by artist Ted Dave and is now controlled or directed by Adbusters [wp]. Whether or not they mean to include their own brand of shoes in the purchasing boycott, I’m not sure [ab].

The mall is still crowded today, so I suppose it’s not quite working. Do people actually buy less because of the day, or do they just buy more tomorrow or the next day? There’s no statistical evidence to support its effectiveness, anyone have any anecdotal evidence?>].

Also is the fact that they have their own brand of shoes meant to be ironic? I completely missed that phase of the magazine, and it just boggles my mind. Is this irony or money making? Someone please explain it to me.

2 Comments so far

  1. (unregistered) on November 23rd, 2007 @ 9:51 pm

    Buy Nothing Day is an actively stupid concept, for reasons too boring to get into right now, though the first would be that it’s pointedly set on Black Friday, which is to Americans what Boxing Day is for us.

    The shoe thing is supposed to offer an anti-corporate alternative to, well, corporate shoe companies, but since they cost about $80 and look awful (well, the Classic design, an obvious copy of a Chuck Taylor, looks good), they’re essentially hip shoes for idiots.

    That said, I think the idea, as an art project, is genius, and I salute them for it. Even better: their online store is, of course, closed for the day :).

    But every time I hear about the Blackspot project, I think that it’s loudly and profitably trumped by the Starbury project.

  2. Jolly Bloger (unregistered) on November 23rd, 2007 @ 9:56 pm

    The concept is similar to those “don’t buy gas today!” campaigns. Debunking from Snopes below:


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