As if Canadian TV could get any weirder. . . .

. . . the CBC is premiering a new animated series called “What It’s Like Being Alone.” Official website here and here.

Think Katherine Dunn’s Geek Love meets Roman Dirge’s “Lenore” comic books, all set in a remote orphanage.

Despite the fact that I have neither cable nor any television reception at home (my TV is essentially a monitor for my DVD player), this is something I would consider re-establishing the cable in order to watch, assuming it pans out to be as interesting as the marketing materials make it seem.

CBC has taken an interesting marketing approach for the new series, which, in addition to the catchy posters scattered around downtown, consists of:

  • a blog for one character
  • a flickr profile for another
  • a MySpace page for yet another
  • one more MySpace page
  • a YouTube profile with some movies
  • They’re definitely going for the younger crowd with this one.

    3 Comments so far

    1. Ryan Cousineau (unregistered) on May 31st, 2006 @ 11:14 pm

      Younger crowd, heck: the lovely bride and I are totally ready for this series.

      Thanks for the find, Matt.

    2. Jonathon Narvey (unregistered) on June 1st, 2006 @ 9:35 pm

      Interesting premise. Assuming it survives its opening season, it should do well when Halloween comes around again.

    3. adverlicious (unregistered) on June 14th, 2006 @ 7:54 am

      Even the show’s online ads are delightfully subversive. Roll your cursor over the ad and chuckle out loud —

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